Enhancing Point of Sale Efficiency for Royal Caribbean Cruise Ships

The Challenge

Royal Caribbean International is known for driving innovation at sea and has continuously redefined cruise vacationing since its launch in 1969. Each successive class of ships is an architectural marvel and pushes the envelope of what is possible on a cruise ship. While delivering innovative entertainment onboard their luxury cruise ships, they required their various restaurants, shops, and bars to process point of sale payments for their customers looking to indulge in food, entertainment, and shopping. They wanted to deliver a quick, seamless and positive point of sale experience for their customers.

The Solution

To provide an appropriate solution, Levata worked closely with Royal Caribbean to test the compatibility between the hardware and software. Levata selected an industry-leading point of sale receipt printer that offers fast printing, best-in-class reliability, and ease-of-use features. It is also ENERGY STAR qualified and offers print options that reduce paper usage up to 30 percent. Combined with a touchscreen monitor and barcode scanner, the solution was the ideal point of sale hardware bundle that Royal Caribbean required to run their point of sale operations effectively.

For the restaurant setting, Levata recommended a high-speed throughput kitchen receipt printer that allowed customer receipts and kitchen orders to print faster than any other device. It came equipped with an auto-cutter, which slices a clean edge, leaving a small portion of the receipt uncut so that they are still barely attached – ideal for printing duplicate receipts such as credit card receipts or gift receipts.

The Results

The point of sale system that was delivered by Levata was seamlessly deployed to the 40+ cruise ships and easily adopted by the employees aboard each of these ships.

Since purchasing the point of sale systems from Levata, Royal Caribbean has seen an uptick in productivity, quicker turnaround times on sales and kitchen orders, and a decrease in wait times for customers in line.

Royal Caribbean now has the peace of mind that every point of sale experience is first-class and can keep the line moving in order to increase revenue streams while keeping their customers happy.